Category: Corporate

The continuous change

“The only thing that is constant is change” – never before this statement of the Greek philosopher Heraclitus is true than today. The world has changed dramatically in last 10-20 years – and I am referring to the positive change, not the negativity surrounding the change (like inequality, extremism & radical views, etc). And we ...

Innovation when commercialised…

Recently got a post from one of my Facebook friends which got me quite excited as this had the potential to serve the poor across the world. This was a great innovation where an advertising billboard was actually tapping the natural humidity to covert into pure & healthy drinking water. So this was a combination ...

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The art of telling stories in 30 seconds

Is there an art of telling stories that will remain in your mind for months and years ? Of course yes. Now if I add a clause that this needs to be done in maximum 30 seconds, what will be the reaction – naaahhhh, very difficult, impossible !!! Well, that’s what advertising in television needs ...

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The modern era revolution ?

The world is going through a tough time with lot of potentially big issues that can destabilise the modern day society. The world is today integrated in a matter that did not exist so much even twenty years ago. The inter dependency of countries are intertwined through many channels – whether it is through import ...

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The scene of “obscene” pricing

Very recently some of my friends, including myself, were debating on the topic of the prices of the expensive smart phones available in the market and one of the common conclusions being drawn was that the prices can be labelled as “obscene” to a common man. That led me to think what defines this definition ...

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Exploiting the technology addiction

There has been a huge advancement in mobile technology in the last few years which will definitely change our lives – both our personal and professional worlds. People have realised the tremendous positive impact of the mobile and across the world, we have seen a lot of enthusiasm and excitement in embracing new technology and ...

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The balancing act

The recent but year-long (more than a year ?) crisis at Greece has the potential impact across the world – probably we are already looking at the early symptoms. The stock market in India is hovering around 16000 mark against a 19000 value not so long ago – and this is in a country which ...

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The world will be all mobile !

Mobile with virtual key board on any flat surface If you see the above picture, this actually shows a fantastic innovation where from a device, you are getting a virtual key board appearing on any flat surface, which can communicate with a mobile and hence help in faster, easier usage just like a full-fledged QWERTY ...

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Understanding the market of inventories

In case you are wondering what is a market of inventory, where do I find that, etc – well, I was just referring to the Stock Market. I know some of you might immediately react that I am trying to achieve something that no one in the world has been able to do so far ...

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The choice for choices ?

It has been reported in Indian press that very soon, the Government of India will be allowing 51% FDI participation in Retail in India. This will be an occasion which will trigger of huge amount of debate amongst the people here with mixed opinion. One one hand, we will have supporters of this decision as ...

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The end of the unit of measure called “mandays”

In various fields within the corporate world, billing to clients is often measured by the concept of “mandays” efforts …. even workpackages are measured by the effort in “mandays” … ok, ok, ok – I am not being a male chauvinist .. you can replace the word “mandays” by “person-days” if it would satisfy your ...